What to Wear to a Photoshoot Cheat Sheet

Our clients call us all the time in a panic about what on earth they should wear in their photos…so if you find yourself just like them and feeling panicky about what to wear, here’s a 9 step cheat sheet we made just for you!

What to Wear:

Simple Pieces. Don’t overdo it, keep it relatively simple. This way, when someone looks at the photo, they first notice the people in it. Distracting outfits and patterns will take away from the subject. Neutral colors and tones are always flattering.

Flattering Pieces. Choose an outfit that shows off how good you look!

Coordinating Outfits. Choose anywhere between 3-5 colors that go together but don’t match. For example: blue, cream, and grey OR cream, sage, blush, and bluish grey. Pinterest is always a great place to find color palette inspiration. If you’re deciding between two pieces, play it safe and choose the smaller pattern. Cameras believe “less is more”.

Something You Would Usually Wear. Wear something you would actually wear in real life. Your outfit should reflect you and your style. We are trying to photograph YOU after all!

What Not to Wear:

Matchy-Matchy. This is 2020 not 1990. Let’s not wear the same shirt, jeans, and sneakers.

Logos. Your family photos are not an advertisement for Nike. I mean, who doesn’t love Nike, but the camera doesn’t share in the love of the swoosh.

Loud Patterns. Sometimes the camera gets so excited about a loud print and makes it show up kind of weird… steer away from loud patterns and move more towards solids and simple patterns on picture day!

Wrinkled Clothing. If there has ever been a time to pull out the iron, picture day is the day!

Old or Worn Out Clothes. Picture day is a perfect excuse for new and trendy outfits. Don’t wear those shoes with holes and gum stuck to the bottom!